{"id":13526,"date":"2013-09-29T15:10:30","date_gmt":"2013-09-29T15:10:30","guid":{"rendered":"https:\/\/lesbianfunworld.com\/books\/?p=13526"},"modified":"2013-09-29T15:10:30","modified_gmt":"2013-09-29T15:10:30","slug":"untold-millions-positioning-your-business-for-the-gay-and-lesbian-consumer-revolution-by-grant-lukenbill","status":"publish","type":"post","link":"https:\/\/lesbianfunworld.com\/books\/untold-millions-positioning-your-business-for-the-gay-and-lesbian-consumer-revolution-by-grant-lukenbill\/","title":{"rendered":"Untold Millions: Positioning Your Business for the Gay and Lesbian Consumer Revolution by Grant Lukenbill"},"content":{"rendered":"<div>\n<h2 style=\"text-align: center;\"><em>Untold Millions: Positioning Your Business for the Gay and Lesbian Consumer Revolution<\/em><\/h2>\n<h3 style=\"text-align: center;\"><em><\/em><\/h3>\n<h2 style=\"text-align: center;\">Grant Lukenbill<\/h2>\n<\/div>\n<div style=\"text-align: center;\"><\/div>\n<div><\/div>\n<div><\/div>\n<div>Untold Millions is the definitive guide for marketers, executives, advertisers, employees, and entrepreneurs who want to get their companies on track for this new marketplace revolution. Using the most valuable research data to date &#8211; from the groundbreaking 1994 Yankelovich MONITORE Perspective on Gays\/Lesbians &#8211; Grant Lukenbill reveals an in-depth profile of gay and lesbian consumers: who they are, what they need, what they buy, and what motivates how they spend their money. In addition, he offers concrete, proven strategies for positioning products and services to this defined consumer segment &#8211; from building good relationships with the gay and lesbian market through corporate sponsorships to avoiding nightmares set off by outdated personnel policies.<\/div>\n<hr \/>\n<div>\n<h2>Check for it on:<\/h2>\n<ul>\n<li><a href=\"http:\/\/www.amazon.ca\/gp\/search?tag=lesbianfun-20&amp;index=books&amp;field-title=Grant Lukenbill, Untold Millions: Positioning Your Business for the Gay and Lesbian Consumer Revolution\">Amazon<\/a><\/li>\n<li><a href=\"https:\/\/www.goodreads.com\/search?q=Untold Millions: Positioning Your Business for the Gay and Lesbian Consumer Revolution, Grant Lukenbill&#038;qid=\">Goodreads<\/a><\/li>\n<li><a href=\"https:\/\/www.google.com\/search?tbm=bks&#038;hl=en&#038;q=Grant Lukenbill, Untold Millions: Positioning Your Business for the Gay and Lesbian Consumer Revolution\">Google Books<\/a><\/li>\n<\/ul>\n<\/div>\n<hr \/>\n<div>\n<h2>Details<\/h2>\n<style type=\"text\/css\">\n .TFtable{\n  border-collapse:collapse; <\/p>\n<p> }\n .TFtable td{ \n  spacing:10px; border:#ffffff 5px solid; padding-right:20px<\/p>\n<p> }\n \/*  Define the text for all the 2nd columns  *\/\n .TFtable td:nth-child(2){\n  color: #0099ff;\n }\n<\/style>\n<table class=\"TFtable\">\n<tr>\n<td>ISBN<\/td>\n<td>9780887306990<\/td>\n<\/tr>\n<tr>\n<td>Genre<\/td>\n<td>Finance<\/td>\n<\/tr>\n<tr>\n<td>Copyright Date<\/td>\n<td>1995<\/td>\n<\/tr>\n<tr>\n<td>Publication Date<\/td>\n<td>28-Oct-95<\/td>\n<\/tr>\n<tr>\n<td>Publisher<\/td>\n<td>HarperCollins<\/td>\n<\/tr>\n<tr>\n<td>Format<\/td>\n<td>Hardcover<\/td>\n<\/tr>\n<tr>\n<td>No. of Pages<\/td>\n<td>210<\/td>\n<\/tr>\n<tr>\n<td>Rating<\/td>\n<td>NotRated<\/td>\n<\/tr>\n<tr>\n<td>Subject<\/td>\n<td>Gay Consumers; Gay Consumers\/ United States; Lesbian Consumers; Lesbian Consumers\/ United States; Marketing<\/td>\n<\/tr>\n<tr>\n<td>BookID<\/td>\n<td>13955<\/td>\n<\/tr>\n<\/table>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Grant Lukenbill | Untold Millions: Positioning Your Business for the Gay and Lesbian Consumer Revolution | Untold Millions is the definitive guide for marketers, executives, advertisers, employees, and entrepreneurs who want to get their companies on track<\/p>\n","protected":false},"author":3,"featured_media":13527,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4395],"tags":[],"class_list":["post-13526","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-finance"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Untold Millions: Positioning Your Business for the Gay and Lesbian Consumer 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